One of Australia’s biggest roast chicken restaurant chains is trialling a halal gravy as it chases the Muslim dollar in areas where the Islamic population is surging.
Red Rooster’s traditional gravy sold at its 360 stores contains pork fat and has been a popular sauce to put on the chicken and chips since the company began in 1972.
The chicken chain’s Bass Hill store in south-west Sydney has been trailling halal gravy for two weeks – in a suburb where 28 per cent of residents are Muslim.
Company spokeswoman Lisa Owen told Daily Mail Australia Red Rooster was reviewing its existing gravy containing pork.
‘This is a trial that will roll out across our stores,’ Ms Owen said.
Should the trial prove successful after a year, Red Rooster would consider offering traditional gravy and halal gravy choices.
‘If the product is deemed successful it will be rolled out across the restaurant network,’ Ms Owen said.
It doesn’t have any outlets in Sydney’s affluent areas such as the North Shore or the eastern suburbs.
The chain, however, does have a store at Lakemba, in south-west Sydney, where 59 per cent of residents are Muslim.